Social media management – what is it and why it is important to small business 

The need for social media management is greater than ever. According to Statista, the number of users who use social media globally is expected to hit 6 billion by 2027, and that number is expected to rise beyond 10 billion by 2050. According to the Pew Research Center, Facebook has 2.93 billion users worldwide, making […]

AI and digital marketing 

Artificial intelligence is the new craze; You check Facebook, you come across an ad promoting chatgpt- 3 prompts, you go to Twitter, it's filled with how AI helps automate one task or the other, you check your news feed, it's articles saying that Artificial intelligence has passed Turing's test and now better than humans, since the launch of Chatgpt-3. It's been AI, AI, AI…..